Insights

News and Views on all things business websites, from the latest trends, WordPress admin, digital marketing to keeping it secure.
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Less Common AI Terminology Explained for Humans

22 September 2024 | AI, Digital Business

Gain a clearer understanding of the less-common AI terms and concepts – without the confusing jargon.

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How To Write High-Converting Landing Pages

19 September 2024 | Digital Business

Landing pages are essential in digital marketing, serving as the first point of interaction with potential customers. Learn how to design landing pages that boost engagement and conversions.

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SearchGPT v Google AI-Powered Search: An Early Look

11 September 2024 | AI, Digital Business

Discover the differences between SearchGPT and Google’s AI-powered search in this quick comparison of two new tools under development.

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UK Signs First International Treaty on AI

9 September 2024 | Digital Business

The UK has signed its first international treaty promoting responsible AI development and use, addressing vital principles and global cooperation for AI safety.

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The Dominance of WordPress in the CMS Market

8 September 2024 | WordPress

It’s our weapon of choice, but how has WordPress steadily grown to dominate the world of CMS websites, and why it continues to be the preferred choice for businesses in many industries.

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10 Landing Page Optimization Ideas

2 September 2024 | Digital Business

Effective landing pages are crucial for converting visitors into customers. A well-optimized landing page can significantly increase your conversions and revenue. Here, we outline 10 best-practice practices for optimizing your landing pages in 2024.

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I need a hero (image)

26 August 2024 | WordPress

First impressions are crucial, especially when it comes to your website. The hero image, which is the large banner or visual featured prominently on your homepage, plays a vital role in setting the tone for your entire site. It’s the first thing visitors see, and it can significantly influence their perception of your brand.

Talk Tuesday: Website Jargon

20 August 2024 | Digital Business

I’m trying something new rather than the typical “Tech Tuesday” posts, where I do more show-and-tell with a dive into a site. Get under the hood, share some tips and tricks that hopefully will help you understand your business website a bit more. So I thought I’d to kick off with jargon.